Key Responsibilities

- Develop and maintain a comprehensive social media and marketing strategy calendar
- Daily posting, scheduling, and promoting
- Engage with customers/followers via comments and DMs
- Report on social media KPIs and customer feedback to contribute to the direction of other departments
- Target and develop relationships with influencers and potential ambassadors to create brand awareness and partnerships with measurable returns
- Utilize on-hand visual assets in combination with new and original content
- Create, oversee, and execute social media campaigns and contests that raise brand visibility
- Collaborate with your external PR teams